Privacy Policy

Policy Overview

This Privacy Policy describes how we collect, use, store, and protect personal information submitted by users when visiting and shopping on our official website. The core purpose of this policy is to help every user clearly understand how we manage personal data, protect user privacy rights, and create a safe, transparent and trustworthy online shopping environment. This policy applies to all visitors, registered users, and customers who place orders on our website. All information collection and processing behaviors strictly follow user-friendly principles, focusing on protecting user personal information security and shopping privacy.

1. Information We Collect

We only collect necessary and user-initiated personal information that is actively submitted by users during browsing, registration, order placement and customer consultation. We will not actively collect any irrelevant private information, nor secretly obtain user data through hidden channels.

The main information we collect includes basic personal information and order service information. Basic information covers the name, contact information and delivery address filled in by users independently when placing orders or submitting consultation messages. Order service information includes order records, purchased product information, payment settlement records and after-sales service application information generated during user shopping. All collected information is only used to support normal website operation, complete order delivery, provide after-sales support and optimize user shopping experience.

We do not collect sensitive personal information including identity background information, personal preference data and private browsing records that has nothing to do with shopping services. All information collection behaviors are completely open and transparent, and users can clearly know the scope and purpose of information submission.

2. How We Use Your Information

All user personal information we collect will only be used for legitimate service purposes related to website operation, and will never be used for unauthorized commercial purposes or irrelevant scenarios. Firstly, user order information and delivery information are used to complete order confirmation, product packaging, logistics arrangement, customs clearance processing and goods delivery, ensuring that every user’s order can be processed and delivered smoothly.

Secondly, user contact information is used for necessary service communication, including order progress notification, logistics status update, after-sales problem feedback, refund processing notification and reply to user consultation messages. We will only contact users for shopping and service related matters, and will not send irrelevant spam messages or frequent disturbance information.

In addition, we will carry out anonymous and overall data analysis based on user order and shopping behavior information, to optimize website product display, adjust product structure, upgrade service processes, and further improve overall shopping experience and service quality. All analyzed data will be completely desensitized, and no individual user’s personal information will be retained or leaked.

3. Information Storage and Protection

We attach great importance to the security of user personal information and have established a complete information security management system and technical protection mechanism. All user submitted personal data and order data will be stored on secure encrypted servers, with strict access authority management. Only authorized service and operation personnel can access relevant data, and all data access behaviors will be recorded and supervised in real time.

We adopt professional data encryption technology to protect user information in the process of transmission and storage, effectively preventing information leakage, tampering, loss and unauthorized access. We regularly update security protection technology, conduct system security detection and maintenance, and eliminate potential security risks to ensure the long-term safe storage of user information.

We will not store user personal information indefinitely. We will retain user data only within the time required to complete service fulfillment and comply with normal operation needs. When the information is no longer needed for service support and data optimization, we will take standardized and secure ways to delete and clean up relevant user information to avoid redundant data accumulation.

4. Information Sharing and Disclosure

We strictly abide by the principle of privacy protection, and will never sell, rent or trade user personal information to any third-party commercial institutions or individuals for profit. We will not disclose user personal information to irrelevant third parties without the explicit consent of users.

In order to ensure the normal completion of order delivery and cross-border logistics services, we will only share the necessary delivery information of users with cooperative logistics service providers and customs clearance service agencies. The shared information is limited to the minimum content required for goods transportation and customs clearance, and all cooperative institutions have signed strict privacy confidentiality agreements with us. They are only allowed to use user information to complete designated service work, and are prohibited from using, leaking or disseminating user information for other purposes.

We will not take the initiative to disclose user personal information to the public. All user shopping records and personal data are protected as private information, and will not be displayed on the website or disclosed to other users.

5. User Rights and Control

All users have independent control rights over their personal information submitted on our website. Users can check, confirm and sort out their order information and personal data generated during shopping at any time. For non-essential personal information, users can independently modify, update and adjust relevant content according to their own needs.

If users need to inquire about the storage status of personal information, apply for information correction or information deletion, they can submit relevant applications through the Contact Us page on the website. Our professional customer service team will respond to user demands in a timely manner, verify user identity, and complete information processing work within a reasonable time range.

Users can independently decide whether to submit relevant information when browsing and shopping. For individual service links that require information submission, users can choose to provide or refuse according to their own willingness. Refusal to provide non-essential information will not affect users’ basic browsing and shopping experience on the website.

6. Information Update and Policy Adjustment

We reserve the right to appropriately adjust and optimize the content of this Privacy Policy according to website operation optimization, service upgrade and service scenario changes. All adjusted and updated policy content will be displayed on the official website in a timely manner, and the latest published content shall prevail.

We will always maintain the user-centric principle of the privacy policy. Any policy adjustment will not reduce the original privacy protection standards for users, nor arbitrarily change the user rights and interests involved in personal information protection. The continuous optimization of the policy is mainly to adapt to the updated service mode, further standardize information management, and improve the level of user privacy protection.

7. Contact Information

If you have any questions, doubts or suggestions about this Privacy Policy, personal information processing, privacy protection related matters, please contact us through the Contact Us page on our official website. We will provide professional and detailed replies and solutions to fully protect your legitimate privacy rights and shopping interests.